All Protocols
SEARCH GROWTH PROTOCOL

Turn AI into your search growth strategist.

Structured intent research, topical architecture, content planning, internal linking, and technical prioritisation for organic and AI-driven discovery.

$147.00

See what's inside ↓

Digital product • Reusable • Works with supported AI assistants

  • Works with ChatGPT, Claude, and Gemini
  • Reusable — run it as often as you need
  • Digital product
  • Checkout secured by Shopify
The SEO Protocol product box
The real problem

SEO isn't a list of keywords. It's a system.

Keyword lists

Hundreds of terms with no architecture connecting them.

Intent mismatch

Content published against queries it was never going to satisfy.

Unranked technical work

A backlog of fixes with no view on which ones matter.

Accidental linking

Internal links added by habit rather than by topic structure.

No feedback loop

Nothing tells you whether the strategy is working or drifting.

The AI isn't necessarily the problem. The operating instructions are.

The mechanism

A prompt tells AI what to do. A Protocol defines how it should operate.

Normal prompting
  1. Ask question
  2. Get response
  3. Ask another question
  4. Explain more context
  5. Start over
GetProtocolist
  1. 01Install Protocol
  2. 02Define specialist role
  3. 03Establish methodology
  4. 04Provide business context
  5. 05Operate repeatedly

You're not buying a better question. You're installing a better operating framework.

What it gives AI to operate as

Meet your AI search strategist.

Search intent

Classify what a searcher actually wants before writing anything.

Keyword strategy

Group terms into a structure that compounds instead of scattering.

Content architecture

Design hubs, clusters and page roles across the site.

Content gaps

Find the topics your competitors own and you don't.

Competitive analysis

Understand why the current results rank before trying to beat them.

Internal linking

Direct authority deliberately toward the pages that need it.

Technical prioritisation

Rank technical issues by likely impact on visibility.

Topical authority

Plan the coverage depth a topic needs to be credible.

Content planning

Turn strategy into briefs an author can execute.

SEO roadmaps

Sequence the work across a quarter with checkpoints.

A Protocol improves the structure and rigour of the process. AI can still be wrong — your judgement stays in the loop.

Illustrative example

Don't just ask more. Ask with a system behind the answer.

Example — not a live AI session
You

“Build our 90-day SEO roadmap based on the opportunities that matter most.”

SEO PROTOCOL — methodology
  1. 01Understand the business and its buyers
  2. 02Model search intent
  3. 03Audit current visibility
  4. 04Map topical architecture
  5. 05Identify gaps and technical blockers
  6. 06Build a sequenced roadmap

The value isn't a canned answer. It's giving AI a more structured process for approaching the problem.

Put it to work

Put it to work on real business problems.

Build my 90-day SEO roadmap.

Map search intent across this topic.

Where are our biggest content gaps?

Write a page brief for this target query.

Prioritise these technical issues.

Why is this competitor outranking us?

What's inside

The modules you receive.

  1. 01Context Intake
  2. 02Intent Research
  3. 03Topical Map
  4. 04Page Brief Generator
  5. 05Internal Link Plan
  6. 06Tracking Standard

Delivered as a digital product through Shopify checkout.

Before / after

The same AI. A different operator.

Without the Protocol
  • Generic AI output
  • Context re-explained every session
  • Random advice
  • Weak prioritisation
  • One-off prompts
  • Shallow critique
With the Protocol
  • A defined operating role
  • Structured context intake
  • A repeatable methodology
  • More rigorous analysis
  • Explicit decision criteria
  • A reusable operating framework
How it works

From download to operator.

01

Get the Protocol

Purchase securely through Shopify checkout.

02

Install it

Follow the included implementation instructions inside your AI assistant.

03

Provide context

Give the AI real information about your business, market and constraints.

04

Put it to work

Use the specialist repeatedly for analysis, planning and decisions.

Who it's for

Built for people who actually have to make the decisions.

FoundersBusiness ownersAgency ownersConsultantsEcommerce operatorsMarketersLean teamsAI power users
Straight answers

What this isn't.

  • It isn't an autonomous employee.
  • It isn't guaranteed to produce correct answers.
  • It isn't professional legal, medical, tax, or financial advice.
  • It isn't a magic money-making system.
  • It isn't a collection of 500 random prompts.

It is a structured system for getting more specialised, methodical work from the AI tools you already use.

Objections, handled

This is not another prompt pack.

Stop publishing random content. Build a search strategy.

  • Search intent
  • Keyword strategy
  • Content architecture
  • Content gaps

$147.00

Secure Shopify checkout • Digital product

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The SEO Protocol product box