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MARKETING INTELLIGENCE PROTOCOL

Turn the AI you already use into your CMO.

Give AI a structured framework for positioning, acquisition, customer psychology, campaigns, offers, funnels, and marketing priorities.

$197.00

See what's inside ↓

Digital product • Reusable • Works with supported AI assistants

  • Works with ChatGPT, Claude, and Gemini
  • Reusable — run it as often as you need
  • Digital product
  • Checkout secured by Shopify
The CMO Protocol product box
The real problem

You don't need more marketing ideas. You need better marketing decisions.

Generic answers

You ask a marketing question and get advice that fits almost any business.

No context

Every new conversation starts by explaining your company again.

No prioritisation

You get fourteen things you could do instead of what matters most.

Weak pushback

AI validates the premise instead of challenging whether it's the right one.

Prompt fatigue

You spend more energy figuring out what to ask than acting on answers.

The AI isn't necessarily the problem. The operating instructions are.

The mechanism

A prompt tells AI what to do. A Protocol defines how it should operate.

Normal prompting
  1. Ask question
  2. Get response
  3. Ask another question
  4. Explain more context
  5. Start over
GetProtocolist
  1. 01Install Protocol
  2. 02Define specialist role
  3. 03Establish methodology
  4. 04Provide business context
  5. 05Operate repeatedly

You're not buying a better question. You're installing a better operating framework.

What it gives AI to operate as

Meet your AI CMO.

Positioning

Define who you're for, against what alternative, and why it matters.

Customer psychology

Work from buyer motivation and objection, not demographic labels.

Acquisition strategy

Choose channels against economics, capacity and buying behaviour.

Campaign planning

Build campaigns with a hypothesis, a message spine and a measurement plan.

Offer analysis

Examine whether the offer, not the ad, is the reason performance is flat.

Messaging

Set the hierarchy: lead claim, proof, objection handling, call to action.

Channel strategy

Decide where to concentrate and where to stop spending.

Funnel analysis

Trace where attention converts to interest, and where it evaporates.

Marketing prioritisation

Sequence work by expected impact against your constraints.

90-day planning

Turn strategy into a dated plan with owners and checkpoints.

A Protocol improves the structure and rigour of the process. AI can still be wrong — your judgement stays in the loop.

Illustrative example

Don't just ask more. Ask with a system behind the answer.

Example — not a live AI session
You

“Review our current marketing strategy and tell me what you'd prioritise over the next 90 days.”

CMO PROTOCOL — methodology
  1. 01Understand business context
  2. 02Identify constraints
  3. 03Evaluate positioning
  4. 04Analyse acquisition
  5. 05Prioritise opportunities
  6. 06Build recommended roadmap

The value isn't a canned answer. It's giving AI a more structured process for approaching the problem.

Put it to work

Put it to work on real business problems.

Audit our entire marketing strategy.

Why isn't our acquisition scaling?

Build our next 90-day marketing plan.

Analyse this offer.

Challenge our positioning.

Where should we allocate the next $10,000 in marketing?

What's inside

The modules you receive.

  1. 01Context Intake
  2. 02Positioning Frame
  3. 03Audience Model
  4. 04Channel Plan
  5. 05Campaign Architecture
  6. 06Metrics Standard

Delivered as a digital product through Shopify checkout.

Before / after

The same AI. A different operator.

Without the Protocol
  • Generic AI output
  • Context re-explained every session
  • Random advice
  • Weak prioritisation
  • One-off prompts
  • Shallow critique
With the Protocol
  • A defined operating role
  • Structured context intake
  • A repeatable methodology
  • More rigorous analysis
  • Explicit decision criteria
  • A reusable operating framework
How it works

From download to operator.

01

Get the Protocol

Purchase securely through Shopify checkout.

02

Install it

Follow the included implementation instructions inside your AI assistant.

03

Provide context

Give the AI real information about your business, market and constraints.

04

Put it to work

Use the specialist repeatedly for analysis, planning and decisions.

Who it's for

Built for people who actually have to make the decisions.

FoundersBusiness ownersAgency ownersConsultantsEcommerce operatorsMarketersLean teamsAI power users
Straight answers

What this isn't.

  • It isn't an autonomous employee.
  • It isn't guaranteed to produce correct answers.
  • It isn't professional legal, medical, tax, or financial advice.
  • It isn't a magic money-making system.
  • It isn't a collection of 500 random prompts.

It is a structured system for getting more specialised, methodical work from the AI tools you already use.

Objections, handled

This is not another prompt pack.

Your next marketing decision deserves more than a generic prompt.

  • Positioning
  • Customer psychology
  • Acquisition strategy
  • Campaign planning

$197.00

Secure Shopify checkout • Digital product

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The CMO Protocol product box