Give AI a seat at the head of the table.
Build a more structured executive thinking partner for strategy, prioritisation, opportunities, tradeoffs, risks, resources, and business decisions.
$197.00
Digital product • Reusable • Works with supported AI assistants
- Works with ChatGPT, Claude, and Gemini
- Reusable — run it as often as you need
- Digital product
- Checkout secured by Shopify
The bigger the business gets, the more expensive bad priorities become.
Ten good options
Every option looks reasonable and nothing gives you a way to rank them.
Drifting focus
The quarter starts with three priorities and ends with eleven.
Instinct tradeoffs
Decisions get made on gut feel because no criteria were written down.
Generic advice
AI answers as if your constraints, stage and cash position don't exist.
Late risk
You spot the risk in a plan after it has already cost you money.
The AI isn't necessarily the problem. The operating instructions are.
A prompt tells AI what to do. A Protocol defines how it should operate.
- Ask question
- Get response
- Ask another question
- Explain more context
- Start over
- 01Install Protocol
- 02Define specialist role
- 03Establish methodology
- 04Provide business context
- 05Operate repeatedly
You're not buying a better question. You're installing a better operating framework.
Meet your AI CEO.
Strategic prioritisation
Rank initiatives against constraints, capacity and payback instead of enthusiasm.
Opportunity analysis
Pressure-test an opportunity before you commit people and money to it.
Resource allocation
Look at where time, cash and attention are going versus where returns are.
Scenario planning
Work through best, base and downside cases with explicit assumptions.
Executive decision support
Structure a decision: options, criteria, tradeoffs, recommendation.
Risk identification
Surface the failure modes in a plan while they are still cheap to fix.
Goal alignment
Connect quarterly goals to the handful of moves that actually drive them.
Business model analysis
Examine how the business makes money and where the model strains.
Leadership problem-solving
Think through people, structure and accountability problems.
Strategic critique
Get challenged on the premise instead of validated on the question.
A Protocol improves the structure and rigour of the process. AI can still be wrong — your judgement stays in the loop.
Don't just ask more. Ask with a system behind the answer.
“What should I prioritise this quarter, and what should I stop doing?”
- 01Understand business context
- 02Clarify the real decision
- 03Identify constraints
- 04Evaluate options against criteria
- 05Stress-test risks and tradeoffs
- 06Recommend a sequenced plan
The value isn't a canned answer. It's giving AI a more structured process for approaching the problem.
Put it to work on real business problems.
What should I prioritise this quarter?
Challenge our current business strategy.
Where are we allocating resources poorly?
What are the biggest risks in this plan?
Evaluate these three growth opportunities.
What would you stop doing?
The modules you receive.
- 01Context Intake module
- 02Decision Frame
- 03Priority Stack
- 04Risk Register
- 05Execution Review
Delivered as a digital product through Shopify checkout.
The same AI. A different operator.
- Generic AI output
- Context re-explained every session
- Random advice
- Weak prioritisation
- One-off prompts
- Shallow critique
- A defined operating role
- Structured context intake
- A repeatable methodology
- More rigorous analysis
- Explicit decision criteria
- A reusable operating framework
From download to operator.
Get the Protocol
Purchase securely through Shopify checkout.
Install it
Follow the included implementation instructions inside your AI assistant.
Provide context
Give the AI real information about your business, market and constraints.
Put it to work
Use the specialist repeatedly for analysis, planning and decisions.
Built for people who actually have to make the decisions.
What this isn't.
- It isn't an autonomous employee.
- It isn't guaranteed to produce correct answers.
- It isn't professional legal, medical, tax, or financial advice.
- It isn't a magic money-making system.
- It isn't a collection of 500 random prompts.
It is a structured system for getting more specialised, methodical work from the AI tools you already use.
This is not another prompt pack.
Stop using AI like an assistant. Start using it as an executive thinking partner.
- Strategic prioritisation
- Opportunity analysis
- Resource allocation
- Scenario planning
$197.00
Secure Shopify checkout • Digital product
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